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Content at Intuit

Our content design system provides guidance for content designers,
copywriters, marketers, developers, and anyone else writing for Intuit.
Our content design system provides guidance for content designers, copywriters, marketers, developers, and anyone else writing for Intuit.
Content at Intuit

What’s new

Winter 2025
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See how the Mailchimp voice combines expertise with the absurd to build extraordinary experiences for customers.

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See how the Mailchimp voice combines expertise with the absurd to build extraordinary experiences for customers.

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Use our updated TurboTax voice guidelines to write like a neighborhood tax visionary.

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Use our updated TurboTax voice guidelines to write like a neighborhood tax visionary.

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Lists make it easier to read things quickly, but they can be tricky to format correctly. Learn how to structure your lists

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Lists make it easier to read things quickly, but they can be tricky to format correctly. Learn how to structure your lists

word list

Word list

How we use certain tax and money words.

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Anti-racist language

Use these principles to identify and replace harmful language.

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Formatting

Bold, bulleted lists, capitalization, and more.

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Intuit voice and tone

What we say and how we say it.

Community

The latest articles from Intuit designers.
Read what we’re thinking about and where we’re going.

Get the scoop
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Work with us

Imagine a career where your creative energy fuels meaningful innovation.
Find the content role that’s right for you.

Explore careers
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Artwork by Zip Lehnus, Sarah Mohs, and Vivek Saigal

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